Aaron Siuda

By May 4, 2022May 31st, 2022Fun, Music

In this episode, Aaron Siuda with Live Nation Concerts pulls back the curtain and shows us what it’s really like to put on a show. He talks about what venues are best suited for which acts, what it’s like for the tour crew, and more.

In this episode:

  • Going from Finance to Sr. VP of Marketing
  • Behind the scenes of how tickets are sold
  • The evolution of the purpose of a live event
  • How cell phones changed live events
  • The costs of stadium shows


“It’s a really fun job.” ~Aaron Siuda

“Being kind matters.” ~Aaron Siuda

“It comes down to relationships between the promoters and the artists.” ~Aaron Siuda

“When you get known as a great performer, that’s the best thing you can do.” ~Aaron Siuda


– Over 20 years of experience in entertainment marketing focused on social media, strategic planning, event marketing, promotional strategy, and interactive campaigns.

– Clients range from boutique agencies to high-profile artists.

– Well-versed in traditional media marketing (radio, print, tv) as well as interactive, mobile, and direct marketing.

– Very accustomed to extremely high paced, deadline-driven environments

– Exceptional negotiation skills


* Social Media Strategy
* Strategic Partnerships
* Media Negotiations
* Press Negotiations
* Interactive Project Management
* Media buying/planning
* Branding
* Event management

Guest’s Contact Info:


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